AFRIMAC 2 GIVES A WORKSHOP TO ENHANCE THE PERSONAL BRAND AND VISIBILITY IN DIGITAL ENVIRONMENTS


The Cabildo de Fuerteventura teaches a workshop on personal branding and visibility in digital environments. The training action is carried out by the AFRIMAC 2 initiative and the Fundación Canaria MBA Business School, and will finally take place, due to unavailability, on May 2 and 18, from 4:00 p.m. to 8:00 p.m., at the Insular Center of Youth and on May 23, at the same time at the Insular Sports Center.

The participants will learn to understand the relevance of the different social networks and 2.0 communication environments, the tone and form of communication, as well as the tips and main keys to generate interest in the content.

The teachers at Fundación Canaria MBA Business School are high-level professionals with a methodology focused on real cases, revealing first-hand the trends in the business world.

Interested people can register at https://cibs.es/cursos-intensivos

AFRIMAC 2 is a program that is articulated from the department of strategic projects of the Cabildo, coordinated by Lola García, for business, technological, entrepreneurial and innovative exchange in matters of high economic impact between the Canary Islands and West Africa.

AFRIMAC 2 is developed within the framework of the II Call for the Operational Program for Territorial Cooperation INTERREG V-A Madeira, Azores and Canary Islands (MAC) 2014-2020. The program is 85% financed by FEDER funds.


April 28, 2022

START THE PERSONAL BRAND AND VISIBILITY WORKSHOP!


On May 2, the first session of the new "Personal Brand and Visibility" workshop was held, attended by 21 women entrepreneurs and businesswomen.

The main theme of this session was the digital environment and Social Networks. The objective was to understand the relevance of the different social networks and 2.0 communication environments, as well as to know and understand the relevance of the main social networks, focusing on the most professional ones, Linkedin and Twitter/Instagram, depending on the sector to be worked on.

On the afternoons of May 18 and 23 we will have the remaining two sessions of this incredible workshop.

ANOTHER SUCCESS IN THE SECOND DAY OF THE PERSONAL BRANDING AND VISIBILITY WORKSHOP!


On the afternoon of May 18, the second day of this workshop was held with another absolute success.

This day was very interactive and followed a pattern of basic theoretical content with a great load in workshops, through which they worked on the construction of a conscious digital identity for the members, from their position, the mission, vision and values to be transmitted; the content territories to work on and even in which social networks and spaces the personal brand development strategy will be carried out. Finally, they delved into understanding the relevance of the tone and the way we communicate, and the tips and main keys to generate interest and engagement in our content.


May 19, 2022

CLOSURE OF THE WORKSHOP "PERSONAL BRAND AND VISIBILITY"


On May 23, the last session of this new workshop concluded.

In this last session, the participants received a visit from the counsellor, Lola García, who was chatting with them. Finally, they received the Certification diploma from the Fundación Canaria MBA to conclude with an award for the effort made by these entrepreneurs and businesswomen in this training. 

PHOTO GALLERY

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